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One Direction Breakup Could Have A Big Impact On Global Music Sales In 2016

Published: 26 August 2015

That plaintive cry you heard over the weekend was the sound of millions of teens and tweens around the world mourning the imminent loss of One Direction, the hugely popular British boy band launched by "X Factor" and "American Idol" svengali Simon Cowell.
... “There’s a spillover effect,” said Jui Ramaprasad, a professor at McGill University who teaches a course on the music business. “It’s not just the effect of One Direction’s sales.”

Read full article: International Business Times, August 24, 2015

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