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GAZETTE | Brownstein: A little sorcery works its way into the science lab

Published: 12 March 2018

Jay Olson, a magician currently completing his PhD in psychiatry at McGill University, has taken this experiment one step further. He has put people inside an MRI machine and convinced them that it can read their minds. So much so that he gets them to come up with the same prescribed number — between 10 to 99 — that he has jotted down before the experiment. Great, except that the MRI machine is not on. It merely serves as a gigantic placebo.

Montreal Gazette

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