Delve: Want to Motivate Your Employees? Learn from Weight-loss Superstars

Published: 20 February 2020

When it comes to weight loss, can another person’s success motivate our own—and does this principle apply in the workplace?...

Professor Yang invited to prestigious retail conference

Published: 20 February 2019

Professor Nathan Yang will share his research as an invited speaker at the eTail 2019 Conference. The conference will take place over May 7-9, 2019 in Toronto. Read more

How top performers propel others toward greatness

Published: 9 October 2018

Forthcoming research co-authored by Professor Nathan Yang demonstrates how participants in a national diet program lost more weight when someone in their group was a standout, suggesting that...

McGill Institute of Marketing presents: Cannibalization and Preemptive Entry in Heterogeneous Markets

Tuesday, June 17, 2014 10:00to11:30

Cannibalization and Preemptive Entry in Heterogeneous Markets presented by Nathan Yang (Yale University, Yale School of Business)...

‘Thinspiration’ is the key to losing weight

Published: 4 August 2016

The ‘biggest loser’ in weight loss groups is more motivational than the average group weight loss, new research from the Desautels Faculty of Management at McGill University finds....

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