Strategic utilization of software patents to counteract rival penetration in the IT industry

Published: 13 March 2024

Authors: Sunghun Chung, Kunsoo Han, Animesh Animesh and Alain Pinsonneault Publication: Journal of Strategic Information Systems Volume 33, Issue 1, March 2024, 101820 Abstract:

Desautels’ event highlights innovative research and recognizes scholars

Published: 20 May 2022

On Friday, May 13, members of the Desautels Faculty of Management gathered to celebrate the innovative and impactful research conducted by its scholars. ...

Firms’ Social Media Efforts, Consumer Behavior, and Firm Performance

Published: 28 November 2014

Authors: Sunghun Chung, Animesh Animesh, Kunsoo Han and Alain Pinsonneault  ICIS 2014 Proceedings, December 15, 2014. Abstract:

Can Pharrell, Bono and other Davos regulars really change the world?

Published: 16 February 2015

The Globe’s roundup of research from business schools. ... Social media efforts prove good for a firm’s bottom line

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