Obesity rates continue to skyrocket around the world. The Lancet medical journal recently reported that the number of overweight and obese people doubled over the past 30 years, reaching 2.1 billion worldwide in 2013, despite public health campaigns and other measures that promote healthy eating and exercise.
Isolated attempts to curb the growing obesity pandemic are doomed to fail to reach their potential, according to recent research from the Desautels Faculty of Management at McGill University.
"Policy Insights from the Nutritional Food Market Transformation Model: the Case of Obesity Prevention," Annals of the New York Academy of Sciences
Authors: Struben, Jeroen; Chan, Derek; Dube, Laurette
Publication: Annals of the New York Academy of Sciences
"What if technology worked in harmony with nature?" Imagining climate change through Prius advertisements," Organization
Authors: Garland, Jennifer; Huising, Ruthanne; Struben, Jeroen
Publication: Organization, 2013
Professor Dror Etzion and Professor Jeroen Struben ranked first for their case “Better Place: Shifting Paradigms in the Automotive Industry.”