In some ways, it’s the party of the year. On April 7th, Canada’s biggest fashion names gathered in Toronto for the fourth Canadian Arts and Fashion Awards. The event was heavy on pizzazz, from the pre-event cocktails to the after-dinner party. The guest list was a who’s who of Canada’s glitterati, from Erdem Moralioglu to David Dixon.
“I’m not looking at fashion through a Canadian lens, or even a Western lens, but a global lens,” says Imran Amed (BCom'97). Indeed, he doesn’t even look at it through the eyes of someone who grew up steeped in fashion. Mr. Amed started Business of Fashion as a personal blog while he was working as a management consultant with zero fashion training. Today, his London-based site is the go-to source for news-hungry glitterati.
Imran Amed is the founder and editor-in-chief of online fashion news hub The Business of Fashion (BoF), which has overtaken the venerable Womens Wear Daily as the industry’s main news source. But it wasn’t a hidden desire to be a designer that made him start blogging about fashion; he was always more interested in the business side of things. Or, as he says, “I was less drawn to what Michael Jackson wore than how his latest album was performing on the Billboard charts.”
Imran Amed is founder and CEO of The Business of Fashion, the online news site for the fashion industry.
Amed started his site in 2007 as a blog about the fashion industry, but it has become one of the leading sources of news in the fashion world. The site raised a Series A funding round in 2015 from investors including Index Ventures, LVMH, Carmen Busquets, and Felix Capital.
Amed was previously a management consultant at McKinsey & Co. He has an MBA from ￼Harvard Business School and a bachelor of commerce degree from McGill University.
Who’s really calling the shots in Canada? Every year, Canadian Business compiles a list of the Power 50, the dealmakers, financiers, entrepreneurs and CEO whisperers who are shaping the way we do business now.
50. Imran Ahmed
Founder, Business of Fashion
Built a huge following in a $1-trillion industry
The white, bright space on the top floor of a building just north of Oxford Circus resembles the sort of office you might imagine in a creative-visualisation technique: spacious rooms filled with stylish, purposeful-looking men and women sitting around pristine work surfaces. I hazard a guess that a "no eating at your desk" policy is observed but I don't get round to asking because Imran Amed (BCom'97) is in full flight.
In mid-September, during another busy day at London Fashion Week, the fashion world made its way from the Tom Ford show and a cocktail party at 10 Downing Street over to dinner.
This is Karl Moore of the Desautels Faculty of Management at McGill University, talking management for The Globe and Mail. We are delighted to have Imran Amed here [founder and editor of The Business of Fashion blog]. He was given [a Desautel Management Achievement Award] from the MUS, the Management Undergraduate Society, one of the youngest award winners.